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VUE Logo Update & Branding Guide
This project included a simple rupdate and a clean-up of their company logo. As a fairly new start-up, VUE wanted to keep the design as close to the original for brand familiarity but present a more cohesive logo which didn't look like it had 2 separate parts. They were also not great fans of the 100% Cyan color. As part 2, the team came up with the tagline "REIMAGINE LOUDSPEAKERS" and then I incorporated it into the company identity via advertising, print materials and social media. The part 3 featured a corporate branding guide. All design and layout by me.
Branding, Graphic Design
Adamson Systems Energia Line Catalogue
This brochure was created using a lot of images captured from Autocad Inventor, which were then touched up in Photoshop. The final size was 10" x 7", printed on silk finished card stock with spot UV on all logos and tag line in the covers. It was finished with a yellow thread bound spine. The body copy throughout was a collaboration. Creative direction, photography, and all graphic design.
Graphic Design, Photography, Creative Direction
Ollie Vee 'Lonesome Girl' CD Artwork
The project's theme was spearheaded by the photographer and the band. Included in the conceptual stages and in the photo shoot with Wandering Eye Photography, my main responsibility was the execution of the visuals of the CD design. The concept was dark, mysterious, honky tonky, with a feeling of a bygone era. This is Ollie Vee's critically acclaimed debut album.
Graphic Design, Packaging, Retouching
Ollie Vee Press Kit
The Press Kit project featured design from a conceptual right to the final product assembly and send-off. Comprised of natural elements like wood, linen, and brown paper and burlap, it aimed to capture a bygone era. The challenge was to attain the same feel on a digital version. The digital version included multimedia elements such as video, music and hyperlinks.
Creative Direction, Graphic Design, Packaging
Revelation Massage Therapy Website
A CMS site created using Wordpress for a Registered Massage Therapy Client, built around their logo and signature purple color featured in their offices. Creative Direction, Web Design, Co-writer of all copy, Composite Images.
Art Direction, Web Design, Copywriting
Belle Epoque Burlesque Website
A website for a burlesque performer "Belle Epoque", created using Wordpress CMS. The website is a parallax site. She did not have any content other than some photography at the start. All titles and bodycopy had to be created from scratch. Extensive Adobe Photoshop was used to manipulate and create composition images which are the heart of the site. Headlines needed to be catchy and represent burlesque feel. 2HB Development provided Creative Direction, Graphic Design, Composite Imaging/ Photo Retouching, and Copywriting.
Web Design, Creative Direction, Retouching
VUE Company Identity Package
Business cards with UV Logo and painted edges, letterhead and envelope.
Graphic Design, Print Design
VUE Exhibit Panels Design 2015
These exhibit graphic designs have been used adjusted and modified to fit the past two years of VUE Audiotechnik Global trade shows calendar. In some booth designs these have been printed on sewn nylon fabric panels with grommets measuring 10 ft wide by 20 ft wide. Some have been used as large format prints printed on sticker stock and pasted on walls.
Branding, Creative Direction, Exhibition Design
A parallax website for an entertainment consultant firm based in Petaluma, California.
VUE Exhibit Panels Design 2014
Large format prints for tradeshow stand and demo room for InfoComm 2014. An eye-catching look for a fairly recently launched company still trying to brand themselves among well established companies. 'Vueniverse' theme was the starting point and basic guide to the designs.
Branding, Graphic Design, Retouching